{"product_id":"range-review-toolkit","title":"Product First Range Review Toolkit™","description":"\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003eMore products don't necessarily create more opportunity.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003eAs brands grow, ranges can become complicated almost without anyone noticing.\u003c\/p\u003e\n\u003cp\u003eAnother colour.\u003c\/p\u003e\n\u003cp\u003eAnother collection.\u003c\/p\u003e\n\u003cp\u003eAnother category.\u003c\/p\u003e\n\u003cp\u003eAnother product that seemed like a good idea at the time.\u003c\/p\u003e\n\u003cp\u003eEventually, it becomes difficult to see what is actually driving the range.\u003c\/p\u003e\n\u003cp\u003eThe Product First Range Review Toolkit™ gives you a structured way to step out of the day-to-day and review your range commercially.\u003c\/p\u003e\n\u003ch3\u003eInside the toolkit\u003c\/h3\u003e\n\u003cp\u003eYou'll work through:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRange Mapping\u003c\/strong\u003e\u003cbr\u003eSee what you're actually selling in one place.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Roles\u003c\/strong\u003e\u003cbr\u003eIdentify the job different products are performing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHero Product Review\u003c\/strong\u003e\u003cbr\u003eUnderstand what's leading and what's supporting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRange Clarity\u003c\/strong\u003e\u003cbr\u003eIdentify unnecessary overlap and competing choices.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOpportunity Review\u003c\/strong\u003e\u003cbr\u003eSpot products or areas that deserve greater attention.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKeep \/ Strengthen \/ Simplify \/ Exit \/ Explore\u003c\/strong\u003e\u003cbr\u003eGive every key part of the range a clear next action.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e90-Day Priorities\u003c\/strong\u003e\u003cbr\u003eTurn the review into decisions rather than another document sitting on your desktop.\u003c\/p\u003e\n\u003ch3\u003ePerfect for you if...\u003c\/h3\u003e\n\u003cp\u003eYour range has grown and you're beginning to question:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDo we have too much?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's genuinely working?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat should we be backing?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat doesn't need to be here anymore?\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eWhat you'll leave with\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA clearer, more intentional view of your range — and a prioritised plan for what deserves your attention next.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003eWant Product First to do the diagnosis with you? Start with the £750 \u003ca href=\"https:\/\/productfirstco.com\/products\/health-check\"\u003eProduct First Health Check\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Product First","offers":[{"title":"Default Title","offer_id":65649611964765,"sku":null,"price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1103\/8896\/9821\/files\/Product_Images5.png?v=1787340019","url":"https:\/\/productfirstco.com\/products\/range-review-toolkit","provider":"Product First","version":"1.0","type":"link"}